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Proofboard

The work starts
before the first prompt.

Proofboard guides teams from early signals to evidence-backed decisions — before ideas become roadmaps, specifications or code.

Customer signal

“New users get stuck.”

An observation. Not yet a solution.
Opportunity recordOpen question

What prevents new users
from reaching first value?

Known

First-session friction

Assumed

Guidance would help

Missing

The underlying cause

Your tools.
A clearer way to decide.

Bring customer signals, research and company context into a shared decision process. Then carry the reasoning into planning and delivery.

Signals & context

Customer conversations
Interviews & research
Company knowledge

Proofboard

Should it even be
on the roadmap?

InvestigateParkStop

When there is reason to act

Product planning
Delivery & execution
Decision briefs & context

Keep the tools your team is already using.

Planned integrations

Integrations will roll out as the product evolves.

A familiar board.
A guided way forward.

A familiar Kanban view, with guidance that helps your team ask the right questions. Explore each stage of the same example below.

Product discoveryInteractive example

Signals

Opportunities

Discovery

Question to resolve

Is setup friction the cause — or just a symptom?

A request for guided setup is not evidence that guided setup will solve the problem.

Suggested next step: look at where first-time users stop, and why.

Guidance supports the team’s judgement. It does not automatically approve a decision or move work forward.

Your company’s knowledge.
Applied to the opportunity.

Start with what your company already knows. Proofboard brings relevant context, evidence and product discovery practices into the review.

Explore a source to see how it changes the question your team needs to answer.

New users get stuck
Company strategy

First-week activation is a company priority.

This makes the opportunity strategically relevant. It does not prove that a new onboarding flow is the right investment.

What this asks of the team

Would removing this barrier help the users and outcome we have chosen to focus on?

Context you can trace. Questions grounded in sources.

See what supports the decision.
And what doesn’t.

Confidence is a profile of the uncertainties, not a prediction of success. Inspect the evidence and open questions behind each assessment.

Illustrative confidence profileProblem and strategy: High. Value, risk understanding and evidence: Medium. Solution: Low. Feasibility: not assessed. Select a dimension below to read the reasoning.
Overall confidenceMedium
Suggested next stepInvestigate further
Focus: Problem / user

Check how widespread the barrier is across relevant users.

Problem / user

High

Interviews and first-session observations point to a recurring barrier for new users.

Still unresolved

How widespread is the barrier outside the people we have spoken to?

Illustrative assessment of the whole case, not an average or a probability of success. The problem is supported; the solution still needs investigation.

A decision you can explain.
And revisit.

Record what was decided, why, who owns the next step and what would make you reconsider.

AI helps examine the case.
The decision belongs to people.

Decision record · First-session experienceVersion 1
Human decision

Investigate further.

Why
The problem is observed. The cause — and the proposed solution — are still unproven.
Next action
Observe first-time users and test where they lose their way.
Owner
Product lead, with Design & Research
Revisit when
Observations identify a recurring barrier, or challenge the original assumption.

The original reasoning stays attached to the decision.

Carry the reasoning
into what happens next.

Give research, design and delivery a clear brief — with the context, requirements and unresolved questions intact.

The next step depends on the decision. Sometimes that means learning more. Sometimes it means building.

Research briefIllustrative draft

Understand the first-session barrier.

Question
What prevents new users from reaching first value?
Learning goal
Distinguish missing guidance from unclear value or a technical obstacle.
Method
Observe first-time sessions and compare the patterns with existing interviews.
Open question
Would guided setup address the actual cause?

A copyable brief today. Direct handoffs will arrive as integrations are introduced.

Your product operating model
is the glue.

Connect knowledge, decision standards and ownership into a shared way of working — with guided setup and hands-on onboarding.

What your company knowsKnowledge & evidence
The shared operating modelCriteria · Ownership · Decision history
How your team actsPeople & AI

Start with one real workflow.

  1. Choose a decision your team is already facing.
  2. Establish the relevant context and evidence.
  3. Agree who decides and what they need to know.

Use the guided setup with personal onboarding to make the process fit your team. Familiar tools help adoption; building shared habits still takes care.

Start with
one real decision.

Explore how Proofboard could support your team’s next product decision.